Rachel Geike was one of Forbes "30 Under 30" in 2019, find out what earned the Snow Monkey founder a spot on the list

Rachel Geicke never thought she'd be in the food production industry, but when she solved a need for a sweet, cold treat that was healthy, it catapulted her into the upper echelons of the entrepreneur world.

Founded only four years ago, Rachel's Snow Monkey, a plant-based ice treat that sneaks in all the healthy ingredients, has become one of the hottest products in the plant-based iced treats world. Her journey started in her college apartment, and then took shape thanks to her hard work and dedication, and knocking on the door of local groceries. Then, Chobani noticed Snow Monkey and the rest is history.

In this episode, learn more about Rachel's journey and what led her to being named to Forbes "30 Under 30" list, plus what to expect from her in the future.

For more on Rachel and this episode, head to The Good Fork on Vegans, Baby.

Transcript

spk_1:   0:06
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spk_0:   2:16
And also congratulations on the launch of your podcast.

spk_1:   2:19
Thank you very much. I appreciate it. Congratulations on all of your success. It seems like the past four years have been a pretty wild ride for you, huh? Yeah,

spk_0:   2:29
It's, um it's gone by in the click of

spk_1:   2:31
the fingers. Right. So I guess, really, how explain to me how Snow Monkey came about, you know, like it was so cool when when I heard about you the other day, I had your product in my freezer and it was just like Of course, I want to talk to you like That's just so awesome. It's not often you get to meet these entrepreneurs that are female and had just succeeded and achieved so much in such a short amount of time. So how did this all start for you? This was all

spk_0:   3:01
very, very organic. I always thought I was going to end up in real estate or finance, and obviously things took a turn. I've been an athlete my whole life and just very conscious about food as fuel and really looking and tracking how my body was responding to the diets that I was eating, the training programs that I was undergoing, and I kept hitting this block with ice cream because I'm human. I love to indulge, and every time I indulged in ice cream, there were so many negative effects that came afterwards, just in terms of like the calorie overloading, all that sugar, the fat, um, having a very sensitive got and being lactose intolerant, and I just totally came to realise that myself and so many Americans absolutely love ice cream. But we have such a love hate relationship with it, and I thought, Why can't we make something we love actually love us back and just started making my own versions in my dorm room, reiterating it with different fruits, different seeds, different superfood powder is different proteins, and I kept eating so much of it. So I started calculating the nutritional fax and sharing it with my friends. And that's when we all really realize that this was this guilt free ice cream that we were also using as a great fuel. And when I didn't have time to make it, I would go to the supermarket and try to find something that could kind of compare to these homemade batches that at the time didn't even have a name. Um, and nothing on the shelf mashed it. And that was because nothing else had that trifecta of nutritious, functional and delicious. And that was really the beginning creation story of Snow Monkey. It was just slowly, organically and really meant to be a solution to a problem that a lot of us have.

spk_1:   4:54
So you're sitting, You're in your apartments. How are you making this? What do you like? What was your kitchen look like? Oh, my

spk_0:   5:01
God. It was actually really funny because I went to Boston University and we had a bed bath beyond, um, on campus. So I went there and I bought a food processor because I was looking online. And there's a lot of these, like banana ice, nice cream recipes that I'm sure you're very familiar with that news. Food processors kind of whipped the banana, so I thought, OK, that must be the machine that I need to take this to the next level because putting in a blender was coming out flat like a smoothie, so bought a food processor. Um, Also bought a Cuisinart like ice cream maker where she can only put, like, three cups of mixing, and then it turns it for, like, an hour and 1/2. Remember, standing at the counter like impatiently waiting for you. Done. And that's how it all started. I mean, it was nothing elaborate or complicated. It was very dorm room mess.

spk_1:   5:56
Okay, so what? You know, I I'm not gonna lie. I also have Big Ben and Jerry's in my freezer and not a minute. So what? What makes yours different than than the other ice creams out there? Yeah.

spk_0:   6:07
I mean, those are both great products. Um, what sets

spk_1:   6:11
us apart

spk_0:   6:11
is, I think, our perspective on nutrition and health, and that's really part of our core founding values. We look at food as fuel. Um, so we're very careful about the ingredients that we pick. Everything that's in our pint absolutely has to be in there, and it serves a purpose from either a flavor standpoint or from a macro nutrient angle. And, um, the product attributes that we have. There's really no other product out there that can compare because we are vegan, where paleo were free of all eight major allergens. And I know that's really a tough one for people who are lactose intolerance. Because a lot of the non dairy alternatives have nuts, have coconut rice or soy, which can be troublesome for people. And having that 22 24 grams of protein per pint and ranging in the 400 to 500 calorie per pint is a pretty great deal, in my opinion, and that's where we also really look at accessibility. I think that sets us apart a lot. We have several competitors or similar products that sell for double our price. We sell in the same dollar range as Ben and Jerry's and Haagen does, because I don't believe that health should be exclusive to the top 1% that can afford it. I think that businesses can really make a change in the way that we're trying to do. That is by making health more accessible to households nationwide, and that's why we're focused on that accessible price point. But also accessible distributions are starting to roll out in more mainstream stores instead of staying at the more boutique Delhi's or smaller um, high end store chains.

spk_1:   7:59
So I want to get back to that. But first I've got a question because I think you're It's so good. How are you making it deserted? You know, it's like, you know, you typically imagine dessert to be something that's indulgent. That's not necessarily healthy, but you've created a healthy can. I just held the desert. What? What do you sneaking in there? That that you know maybe is like, super healthy that we don't even realize we're eating were scooping that out. Um, I think it's actually

spk_0:   8:26
just the fact that we let Mother Nature shine on this cheesy if that sounded. Now that I'm thinking about

spk_1:   8:32
it, uh, it's literally just fruits and seeds and were amazing

spk_0:   8:37
produce. Um, that's accessible to us. So we just worked tirelessly to find the perfect combination of fruits and seeds that would bring flavor bursts. Still have some sort of that creamy mouth feel and texture.

spk_1:   8:53
And I think

spk_0:   8:54
I think the bananas for that and then, um, using hemp protein, which is flavorless and having that blend really flawlessly into the rest of the mix is the way you could quote unquote like sneak the nutrition and function into it without people being like, Well, now it tastes like cardboard.

spk_1:   9:13
Okay, um, so let's talk about about once you started, how did you get out there? You know you're making this in your in your kitchen on then. When did you first went to people for a start to be like, Oh, hey, make me summer or stores start to order it.

spk_0:   9:29
Oh, wow. There was ah There's a bit of a gap between having the final homemade recipe and actually being able to launch in market, especially with food. That's something we wanted to be incredibly careful about from a food Jack go. And, um, I always wanted to make sure that if we launch anything into market, it would be something that myself and the rest of our team would happily eat every single day because of the quality. And it actually took about. I say, like nine months between are launching our Kickstarter and then using that capital to invest in a food scientist and then do a lot of backs, runs at factories, established supply chain relationships and also put some cash down to get these high quality ingredients to then make the first production run and start bringing it out to stores. Um, it was not easy by by any means.

spk_1:   10:27
How did you So how did people will get to Lori about your product? It to begin with? It was really the

spk_0:   10:33
Kickstarter. I think that helped us. Um, our Kickstarter was over 100% funded in four days. Wow. Yeah, it was really incredible to see that, um,

spk_1:   10:45
especially when

spk_0:   10:45
Kickstarter is not the typical platform that you'd launch a food product on. But the reason why I wanted to do that was because I really wanted to gain that early group of adopters first and loyal and base that we could used as a tool for learning and improving as we grew. And then we really leverage them to help request us at stores and share about it on social media. And then, honestly, I did a lot of door to door sales, like driving around L. A basically showing up in the back in the loading docks of the stores, almost begging to see the buyer and, ah, saying Please take this chance with us. Look at this list of people that have already backed us on Kickstarter. And every time we got into a store, we would just target ads around that five mile radius, and we would just go from there. It was really like small building blocks, one at a time.

spk_1:   11:40
That's so cool, though. You know, I I know so many people that are entrepreneurs that are trying to develop products and stuff, and I just hear how incredibly difficult it is. But to see, You know, you really took charge of it and went out and and you know, you you did all the really heavy lifting. Um and so that's that's really impressive. And is that how Chobani found you, or how did that come

spk_0:   12:01
about? Oh, Chobani Chobani launched their incubator and we applied for it in the first round. And we were way too small. I think they thought. Okay, this is cute. But,

spk_1:   12:13
like, this is not a company. If how many table were you? We were three

spk_0:   12:19
people at the time and our distribution waas I think that, like 100 stores and the companies that they were already letting in have distribution in, like, whole foods or some safe ways. So with a little bit to go and then in the second round of applications, they accepted us. We were the smallest company, but we had grown so much between our first round of applications and our second round that it Paul and made them pause, and they were like, Okay, they're onto something here. And, um, we got into two bodies incubator, and that really, really changed and opened up

spk_1:   12:54
a whole world for us. What? What? What went on while you were in the incubator? Chobani

spk_0:   13:01
is such an incredible company from a mission standpoint and their CEO and founder, Hamdi, all he wants to do is help the small companies kind of like what Chobani was like 10 years ago, helping them even take on the big guys and really change the face of food and change that value system. Because unfortunately, a lot of the large food conglomerates are not really putting consumer health and nutrition first. They're really looking at that profit margin. And, uh, I wouldn't say most things up on shell for what we should be eating. And, um, Chobani opened up their whole playbook. Any division of the business that we needed help with, they have experts in their company sit with us one on one and walk us through processes like we had their c 00 help us with co packing agreements. I mean, that's un riel. They were using us to retailers, and I think having their stamp of approval helped us a lot because retailers are always very skeptical of young companies because they don't want to put something on shelf that's gonna crash and burn. And then they have an empty shelf.

spk_1:   14:14
Yeah. So when you first started, then what? What was your first grocery store you were in before Chobani even happened? Mom and

spk_0:   14:23
pops around the l A area. So that would have been there, Juan, which have you?

spk_1:   14:30
I haven't been to error one, but I Did you go to L. A.

spk_0:   14:33
Okay, well, next time you're in l. A. I say it's worth a stop Air Juan and then sent a foods PC greens, just small independent stores. And then finally, when we had enough local stores in the L A area, we caught the attention of whole foods local, and we replaced a few whole food stores. And that helped us open up our distribution. Because prior to that, I was delivering to each store, um, and driving it around the city. So getting on board with the distributor to service whole foods, then helped us add in more stores, and everything just grew from there.

spk_1:   15:12
So So when you were with Chobani, then was that when you really hit that 2500? Or has that come as a result of being in the incubator when we entered the

spk_0:   15:23
show Bonnie Incubator. We were in about 250 stores, and that year Oh my gosh, we went from 252 1200 stores. That was, I

spk_1:   15:34
don't even

spk_0:   15:34
know flipped that year.

spk_1:   15:35
Oh, how do you scale something of that size to go from that so that it's huge? It was

spk_0:   15:41
huge, and we had a lot of infrastructure that we really had to implement on the back end and then on the flip side, also really drive consumers all these new stores. But I think also what we were trying to do was focused on larger change so that, like we just launched in sprouts recently, and that's 340 stores in one pop. So we were looking at adding bigger names, really heading towards that nationwide household distribution and added on a few key accounts, and that's how we got it done. But that's of course, half the battle, like once you're in this in the story of to make sure people know you're there and keep buying it. Otherwise, you're out of the store just as quickly as you got in.

spk_1:   16:24
So what are you doing to make sure people know about you. We

spk_0:   16:28
were just really trying to push brand awareness. And that comes from any type of sales materials that you'd see on store, whether we're putting the products on promotion or if we have in store ads doing a lot of digital media, where a whole team of millennials So that's really our wheelhouse. Um, that's organic content, influencer marketing. And then we're just so grateful that our tribe of customers really love our product and they're sharing about its. And that helped us so much because word of mouth is so powerful in the food industry, which I'm sure, you know, because you have tons of followers that really take your word for it. I'm sure we'll drive across the city just to go try that one vegan delight that you said is worth it.

spk_1:   17:13
Yeah, um, it's I want to know. So your audience now you've tapped into the athlete audience a lot, which I think is really cool because, you know, you have a lot of other desert type products where it's just that's never gonna be a thing. You know, like, if you're an athlete, I really can't see you supporting leg a peanut butter crunch 1000 calorie a point ice cream. So you actually you've partnered with some athletes? Correct? Yes, we have. Oh, so who have you partnered with in the past couple years? So far,

spk_0:   17:46
we've partnered with Courtney Com Log, who's currently ranked seventh in the world, should pro female surfer pal Bird, who is very decorated swimmer, even though she's only 20 to. And she's currently in a prime position to qualify for the Tokyo Olympics, which, unfortunately, qualifications have been postponed but down. He's working really hard, and then Anna wife's who is an American sailor who just qualified for Tokyo 2020. And then we have two other athletes that I'm so excited about, what I can't announce just yet. But, um, these women are incredible, and they're really helping us push our message of fueling your body properly to have the optimal mental and physical results.

spk_1:   18:38
I love that, and you mentioned like they're all they're all female athletes. So tell me a little bit about what it's like being first up. I mean, you, you're young and you're female and you, you know, I know as as myself being a female entrepreneur, especially in the vegan space. Um, even if there's a lot of people entrepreneurs, it's still a very male dominated industry for me. What? What? What do you feel like it is for you right now? Like, what is your industry like in terms of like you being a female and how you're treated and the and what you d'oh!

spk_0:   19:13
Yeah, it is still very

spk_1:   19:15
much a

spk_0:   19:15
male dominated industry, Um ex, But actually, when it comes to the retail side of things, most of the buyers that we meet with our men most the decision makers, our men, um, And when we first started out, it was extremely, extremely difficult because we were doubted for everything. I mean, dorm room, start up. Just got out of college. Doesn't have any industry any, like food industry experience. First time founder. That's just like all the stereotypical red flags, right for someone whose mind set and every step of the way we've been doubted and we've had to prove ourselves over and over and over. And that's why I'm just so grateful that we have that loyal fan base that keep sharing about us so that buyers and other companies see that there is or Ganic love for Snow Monkey. It's not me, like Spoon feeding people and then having a approval from Chobani. And also Forbes really helped us. Um, but you know what? Even though, like, we've had all those challenges and I've personally, like, felt such a I felt so down many times, our founder, like, I've walked into meeting rooms, meeting people for the first time, and they're like, Oh, I didn't expect you.

spk_1:   20:40
Ah, you know,

spk_0:   20:41
I didn't expect you, um, or when we've met with factories, you know, we've spoken with them on the phone, we've negotiated things. Then I fly over to meet with them, and they're like, Oh, you're you're a lot younger than I thought. Or a lot of the times our team will be running events and people will come over and be like, um, could

spk_1:   20:59
you let us know when your bosses back? We'd love to. Yeah. Oh, my gosh. I mean, it doesn't surprise me, but possibly does. I mean, how do you deal with that? What? What do you do? I mean, our team

spk_0:   21:12
is so wonderful. Were an all female team, and we just laugh it off after, um because we're very confident in what we've built where we're going. But and we luckily don't let it get under our skin. But

spk_1:   21:27
it is a little

spk_0:   21:27
crazy, especially in ah, more liberal setting such a cz like Los Angeles tohave. People walk up to us and say, Where's your boss? And when's he coming back? And we just love going. Actually, you know, this is the boss and would you like to speak with her? And you kind of see that that shift? And I think actually, more than more often than not, most people are really pleasantly surprised. I think it's a really cool change in perspective, So I'm glad that we're out there being able to crush stereotypes with everything that we do.

spk_1:   22:00
Good thing I think I think like the food industry needs more people like you who are pro active and strong and just believe in themselves. Uh, I just can't, you know, I had my dog the other day and I had to take him to the vet and I took my friend with me, who's a male, and they talked to him the whole time, and they're like, Oh, your dog and they showed him the bill. Actually, he's my dog and thank you. You know, it just it automatically put it automatically assumed that as you are not the person in charge of your female. So the fact that you're able to go in there and show show the industry that, eh? Look at what you've done and what you've succeeded. It is just it's amazing and it's it's a great Bart is set, and it's a great You're a great role model for other females that want to get into this business because I know it could be really challenging and intimidating. And speaking of all that, you were just named last year as one of Forbes 30 under 30 list, which is an incredible, incredible accomplishment. Congratulations like that's just that's amazing. And I want to know how did how did that come about? Did they just call you and say we've heard about you and and we really we we wantto learn more. We want to feature you. Oh, thank you. Yes, honestly, it's still

spk_0:   23:19
surreal. Like I'm I'm here like grinning ear to ear, as

spk_1:   23:22
you're saying,

spk_0:   23:22
because it doesn't feel riel. Um, yeah, I remember when I first found out. Um, it was 6 a.m. In l. A. And I was checking my email, and the first thing I do is delete all the spam messages so I could get to, like, the real work, then something. And it said Forbes, and it was like, uh, wouldn't have got what it said on the subject headline, but I thought it was spam, and I almost deleted it.

spk_1:   23:49
Oh, my God, I love it. And it was actually congratulating me for making

spk_0:   23:54
the 4 30 under 30 list. Um, and the way

spk_1:   23:59
that came about waas they actually just reached

spk_0:   24:03
out saying that they were interested and they wanted to know some background on the company and no, some figures about us. But they had asked me that three year prior to, and I gave it to them knowing that we were too small. So second time around, I sent them the figures and I was like, You know, nothing's gonna come of this like, I know that we're too small, Um, because I always read the nominees every year and, yeah, they selected us so that I'll never forget that. Do

spk_1:   24:34
you have the copy framed

spk_0:   24:36
I do in the office

spk_1:   24:37
is pretty amazing. Amazing. So And when did that come out? That was

spk_0:   24:46
last year's class. So class of they consider it 2019 but they announced it in 2018.

spk_1:   24:53
Okay, so since since announced, has your life changed it all like, have you know, did that kind of lead toa other things because you were named one of 30 under 30? I think that

spk_0:   25:06
that stamp of recognition that I was mentioning earlier you really helped. Um, that's something that I put in my bio when I'm pitching to investors. When I'm going to buyer meetings, we put it on our presentation, and I tend to be a little bit more humble about it. But my team was like, No, you need to just, like, put it everywhere because we're getting doubted all the time. And this is something that can really change someone's preconceived notions of us, and we should be damn proud of it. Be proud of this win. And I love that they gave me that pep talk. So now, like I put it everywhere, and it helps so much.

spk_1:   25:44
I'm so glad you put it everywhere so important. I mean, it's just it's such a big deal. You know, Forbes, this huge and and to be one of 30 people in the U. S considered on that play, It's so we'll eat. It's just it's I don't know. I I just I think it's so incredible. And I'm just I'm so happy for you because, you know, it's it. Sounds like you just worked incredibly hard to get there and and deserve it. Um, So how are you? What investment? Siri's air. You in. Now we've done a

spk_0:   26:16
seed round. Um, the first round, the first funding we ever got was winning a grant. Um, at Boston University, that was really helpful. That helped us kind of prep for our Kickstarter. Then we use that funding to get into market, and then we did a seed round, and that's all we've done so far. Oh, wow. We were planning to do a fundraising round this quarter, but obviously, due to current circumstances, yeah, really hot time to be fundraising.

spk_1:   26:46
Yeah. Have you noticed a sales like difference since we've all been in South isolation Quarantine?

spk_0:   26:54
Oh, yeah. It's very frustrating. Um, r e commerce has skyrocketed, which is fantastic. I'm glad that everyone's staying at home and they're trying to keep their healthy routine and they're ordering us the problem with a product like Snow Monkey in grocery store. And I was actually just connecting with a lot of other Chobani founders an hour ago for speaking to you. Running into is that most of us are not considered a priority product, and retailers are super focused on restocking the staples, toilet paper, maybe food. Um, so even though people are in the grocery stores and we're seeing that like Snow Monkey is sold out, the distributor is not acting quickly enough to restock the shelves. So and we were supposed to roll out in a lot of Safeway stores two weeks ago, and that got canceled. So our products just sitting in their warehouse, um mm. But you know what? Even though it is hurting our business, I understand why. Um, the industry is prioritizing certain things. We have to look after the people that are not healthy right now that aren't safe. We have to attend to the needs of the community as a whole. So it's It's a small problem in the grand scheme of things I'm glad we're prioritising as a community.

spk_1:   28:13
So have you shifted your plans at all with all of this going on? Well, our whole Martin. Sorry I'm lapping bego. Our whole marketing campaign

spk_0:   28:24
for this year was all built up and leading towards the Olympics for this fly. And now Now it's for next July. It's fine. It's not the end of the world. But I think we were all so excited. And we're like, Every time I watch the campaign ads that we haven't launched yet, I get like shivers. Oh, I want to launch them so badly. Um, but I

spk_1:   28:49
think there's actually gonna be

spk_0:   28:50
a lot of, um, consumer behavior change that becomes a long lasting. After that, I think that we're all going to be way more open toe ordering frozen food online. That's something that we were trying to educate before that ordering ice cream online is okay. It's not going to melt on your doorstep. It's totally fine, because traditionally, people always think of going to the store to buy ice cream. So I think we can pivot a little bit more around focusing on you. Commerce platform. Yeah. Um, but other than that we're not pivoting. R y has always been the same from our dorm room days and our team. Right now. It's just keeping our head down. We're focused on strengthening our weaknesses. We're focused on our long term goals. We just want to be ready to ready to run the minute the world restores order.

spk_1:   29:46
No, I hope that soon. Ah, man. Um, so you're actually you're in Hawaii right now? I am, Yes. And so you are riding out the quarantine there. Um, what's it? What's it like over there right now?

spk_0:   30:01
There's luckily a lot of space, and I love the outdoors. It's what brings me peace is where I do my best thinking, and luckily we're still allowed to swim and hike a bike and run. And that's honestly, I think, everything I need to keep the mind set. And people are being really respectful of the six foot distance. Everything's closed except for groceries, but it's, I think, island life's a little more chill. You don't feel it as much as you would in like L. A or New York, with everything being closed.

spk_1:   30:34
Yeah. Do you have your product there?

spk_0:   30:38
I I do. I do So I've been doing store checks every time I do grocery shopping and just going in and meeting the buyers and thanking them and introducing myself. It's Ah, it's a nice time to build relationships.

spk_1:   30:50
I mean, that is definitely true. So what is other than the Olympics now in 2021? What's next for your What's next for your brand? Where do you see it going? I mean, we have our

spk_0:   31:03
work cut out for us. Um, we are still trying to get more mainstream distribution like nationwide household brand. I want Snow Monkey to be as reputable as Ben and Jerry's. And in order to achieve that, we really need to start going into big box retailers. Um, looking at Whole foods nationwide Target WalMart, um, getting really saturating the market in all 50 states. And then from a product standpoint, right now, we're actually working on improving all of our products from a texture and a mouth feel. We have it mean we've gone through so many batches now, and, um, we have ah, really, really well known food scientists who is working on our product. He's an ice cream expert. He's invented many ice cream excuse for some of the largest companies around the world, and we just can't wait to launch kind of the two point. Oh, yeah, Well, baby happening in the fall. Uh, and

spk_1:   32:08
otherwise we're just gonna keep amplifying. What? We're what we're doing. I love it. So how can people find how come people find Snow monkey? So, like, online et cetera, et cetera, Yeah. I mean, if you go

spk_0:   32:21
to our website, you can order we shipped nationwide through FedEx. Otherwise, if you type in your zip code, you can see a store list of the store's closest to you were also very active on instagram. We're always announcing any time we roll out in new stores, Um, but notably were in Rouse King Soopers. Fred Myers sprouts Select Whole foods, um, and then a lot of smaller stores around the country.

spk_1:   32:52
And what's your website?

spk_0:   32:54
Www dot snow dash monkey dot com. And then our instagram is at each snow monkey.

spk_1:   33:02
I love it. And what is your favorite of all of your products? Your favorite flavor. We

spk_0:   33:08
just launched a mint chocolate chip and

spk_1:   33:11
no 00 young.

spk_0:   33:14
I literally eat the whole pint. Um oh, my Gosh, I love it. And we It's the first flavor of ours that we've added chips into. And we partnered with a artisanal chocolate maker in Brooklyn called Raka. You might know them. They're a vegan chocolate company, and all they use in their chocolate is Cacau and Maple. And I just loved how clean their chocolate was, even though it was on the price here. And I said, we have to put this in our pint. So we partnered up with Raka and Oh, man, we're just gonna have to send you some. Oh,

spk_1:   33:49
my God, please. I'm sitting here like, oh, remain shackled ship was one of my favorites. And if it's healthy for me, I love it even more. Yeah, because most mint chocolate chips I'm like, Oh, that was 1700 calories, huh? I'm gonna forget that ever happened. I mean, but it still if you like. You know, I was telling you earlier, like with the quarantine stuff, like, I'm trying my best to be really healthy. But then last week I had marshmallows for breakfast. So, you know, if I could have a chance, I'll have like to satiate that that sweetness and the comfort food that I want, But have it be like healthy? I'm all about it about it. Speaking of breakfast, that's actually one thing

spk_0:   34:31
that people are loving about. Snow Monkey that were we're trying to highlight is that people are having ice cream for breakfast. Um, they're feeding it to their kids even before school. Or I guess now, before homeschool their point in their workout. Smoothies are just having as that guilt free indulgence. I think that's something that also really sets our product apart. Is that versatility? You can really feel good about eating at any time of the day.

spk_1:   34:58
I mean, I I love that because I always want something delicious any time. Let's say, um, I'm thank you so much. I really appreciate you taking the time today and and chatting with me. Is there anything you want people to know in the podcast universe about about your product or anything you want to add? Um, I would just

spk_0:   35:21
add that we were still such a small company, and we have a lot to learn a lot of perfecting to do. It

spk_1:   35:29
helps us much when people

spk_0:   35:31
share about us but also share with us what they think of the products. Um, if they have tips for us because we're also trying to build this plane, is it wise? Um, and also that I've been so lucky that so many other successful entrepreneurs have taken the time to coach me. Help me out when I'm completely stuck mentor our team, and it's really that ecosystem that's kept us going. And now that our team can ever be of service to anyone who's listening, anyone who's trying to build a business or maybe is just trying trying to amp up their workout and nutrition routine like we're here, it's We do this for community. We're not just trying to profit off of pints. Um, culture and team is everything for us. So we're only one d m away, one e mail away. Um, I would really encourage that because we love hearing from the tribe.

spk_1:   36:29
That's awesome. That's that's absolutely, wonderfully. I wish I would have had someone like you when I was starting, because I would have been, like, absolutely, and just recite to immediately and I still like even though I've been in this for a minute now. But, um, I appreciate you thank you so So much for being a guest. Congratulations again on all of your success. Truly, truly like, Wow. You know, I'm just I'm just I'm I'm schedules. I'm so impressed. Um, thank you for being on here. Thank you guys for listening. Um, and we'll be back soon. Have a great day. Thank you, Rachel. Thank you, Diana. Are you looking to save a little cash right now? I know I am. So I have some great deals for you. Daily Harvest right now is offering $25 off your first order when you use code vegans, baby, and check out they are and all organic, all natural meal prep service. So you get cups of beautiful smoothies and bulls and savory and sweet, and I absolutely love them. There's also some deals right now over at vegan Cuts. And they do subscription boxes like snack boxes and beauty boxes and even right now, a quarantine box. So head over to begin cuts dot com and use code vegans, baby. To save a little money there. And if you're in the mood to shop, I actually have a whole shop on Amazon with some of my favorite products. It's amazon dot com slash shop slash begins, baby, head on over. Check it out and enjoy some shopping